When you think of a fabric that represents the United States, denim should be the first to come to mind. The inspiration behind this project was to represent the hard work that went into making Kith happen and our road to becoming a staple American retail shop/brand. The selvedge denim represents the brown room in our flagship SoHo store which is made of original 1950 bricks, 150 year old wood and American steel. Selvedge denim has always meant “toughness” to me. When I thought of the one year anniversary for Kith, I wanted to create a shoe with the brand I have the most history with and put out a shoe that represented the hard work that went into making Kith possible. By mixing the American colors red and white leather with navy selvedge denim, I believe we achieved just that with a timeless denim trainer. To wrap up the full selvedge denim upper, the shoe also includes standard Gel cushioning and leather panel stripes.

The Ronnie Fieg x ASICS “Selvedge” Gel Lyte III will be available at Kith NYC stores and KithNYC.com. The shoes will release December 14th, 2012 at 11am EST retailing for $145 USD.

To purchase in-store, swing by either Kith NYC location to put your name on a list for an opportunity to purchase this Friday, December 14th, 2012.

The Ronnie Fieg for Kith Spring Selvedge collection combines your everyday day Denim Varsity Jacket with the new Ronnie Fieg x Quintin denim hats. The Spring Selvedge collection is handmade in New York City with authentic Japanese Selvedge Denim fabrics for incomparable quality. Varsity jackets feature premium herringbone twill sleeves, a snap closure, dual-interior pockets and are finished with soft French Terrycloth Lining. The quality handmade cut Ronnie Fieg x Quintin hats come in three colorways of White/Cream, Duo Tone/Cary Grant and Blue/Indigo. Each cap is lined with premium Chambray and includes a detailed hidden front panel stash pocket, debossed leather patches and a scripted “Just Us” printed slogan under the brim. Limited to 24 jackets at $225 USD and 48 hats per color at $50 USD, the full Spring Selvedge collection will be available starting today, Friday March 30th, at both Kith NYC locations and online at KithNYC.com.