Gram is a footwear brand centered around the concept of weight, with each shoe being named for its weight in grams. The 420G and 383G are made with unmistakable attitude and an unorthodox cut. Both models include a full canvas silhouette, while the Mustard 420G features a leather toe box. All models include vents for breathability and stitched natural rubber cup soles ensuring a snug fit and true grip. The shoe’s cut allows it to be worn for all occasions, whether you’re looking to fit in or dress out. Purchase the collection at Kith NYC stores and KithNYC.com today.

Today, Kith NYC welcomes Gram footwear. The sophisticated brand fills the gap between sneakers and traditional shoes for wearers. The label’s roots lie in the Scandinavian design with clean lines and sharp attention to details. Each product of Gram’s is strongly centered around the concept of weight with each shoe being named after its weight in grams, fusing convenience and style into one. This Spring 2012 season pulls in the 383G, 420G and 488G styles in both black and natural colorways. All styles available include full grain uppers and natural rubber cup soles. Built to last, grab the recently released collection at Kith NYC stores and KithNYC.com today.