Official blog of Ronnie Fieg



While i was shooting Amee Enger in her Kickboxing gym i took some product shots. Whoever got to buy these, i hope you see the quality in the leathers.

I teamed up with the rest of the Cultureshoq staff to create the 2nd version of their Gel Lyte III. The shoe features a premium white perforated leather upper with grey pig skin and black nubuck accents. Priced at $105, 190 pairs will be available for men as well as 24 pairs for women(unisex sizing) on Davidz.com tomorrow 8/13 at 10am est. A small run will also be available at the flagship store in soho (556 Broadway 212.431.5450)

This past weekend i took a trip out to Miami to shoot my Asics x Cultureshoq Part 2 project. I had the pleasure of meeting Amee Enger for the first time and she is an absolute sweetheart. The half Filipina, half Norwegian 22 year old swim suit model went through her daily workout regimen while sporting the Cultureshoq Gels. Release info coming very soon.

These Gels are so clean. Shout to my Cultureshoq family. I almost got into a fight cause someone tried to shoot these off my feet today. Photo shoot will take place in Miami next weekend. Stay tuned.

One year ago the first Cultureshoq Asics Gel Lyte III surfaced and sold out same day. Cultureshoq.com is a site that i helped build from the ground up alongside my good friend Greg Weinstein. This next Part 2 release is special to Cultureshoq because it also marks the 1 year anniversary of the site which will continue to grow and cover your everyday needs in music, fashion and gadgets.

Last Thursday night i celebrated the release of the Sebago Nexus Project with all of my close friends and co-workers. It truly was an amazing event, it was good to see so many people support this project that the Nexus team worked so hard on to bring to fruition.  Shout to everyone in these pics, sorry but the list would be too long. I’d like to thank the entire Nexus team- Marcus Troy, Josh Kissi, Travis Gumbs, Greg Weinstein of Cultureshoq, William Yan, and Jake Davis. I would also like to give a special thanks to Sean Quincy, Dj Drewlife, and Pj of Don for always supporting and being part of my movement. And lastly the entire Sebago team especially Tom Siano, Natalie Tassell, and Gary Malamet for making this all possible. This one means a lot to me.

SEBAGO® COLLABORATES WITH RONNIE FIEG TO INTRODUCE “THE NEXUS PROJECT”

Power Bloggers and Ronnie Fieg Work with Sebago to Design a Series of

Custom Docksides, Lighthouse and other Nexus Styles

ROCKFORD, Mich. (June 2010) — Over a span of months and a collaborative spirit, David Z’s Ronnie Fieg along with a select group of power bloggers, teamed with Sebago to design a series of ten custom Sebago shoes to form “The Nexus Project”.  Fieg and some of the most influential bloggers including Marcus Troy, Jake Davis, Greg Weinstein of Culture Shoq, William Yan, and Joshua Kissi of Street Etiquette experienced a complete immersion at Sebago’s Dominican Republic Facility to create this ultimate collaborative Sebago collection.  Designs include individual takes on the Docksides, Lighthouse boot as well as other exclusive Nexus styles.

“Ronnie has a well-known history of putting together great collaborations,” said Gary Malamet, Sebago’s general manager.  “We’ve worked with him many times in the past with success.  When he came to us with this project, we knew we had a chance to develop something completely fresh. In this day of collaborations, and the unstoppable power of blogs, we felt the combination of the two was unprecedented”.

Sebago worked with the bloggers and Fieg and took them to the manufacturing plant in the Dominican Republic, bringing in representatives of some of the world’s best tanneries and various suppliers to pore through leathers, colors, finish details and more to select materials for each custom shoe.  Each participant in turn went through the process of creating their shoe by hand with the team of master craftsmen at Sebago.  Processes included soaking and heating the leathers and finally stitching the shoes together – a seven hour project for each shoe.

Throughout the summer of 2010, a limited run of 48 pairs will be created of each Nexus style.  The shoes will be available exclusively at David Z’s flagship store in New York as well as davidz.com. Bloggers will each bring their own angle and story to their blogs to communicate the Nexus Project. The entire collaboration was filmed by Jake Davis on location in the Dominican Republic. Each blogger will have their own trailer that can be seen on their respective websites. Please make sure to check out each bloggers trailer throughout the release of this project: www.ronniefieg.com, www.marcustroy.com, www.jakedavis.typepad.com, www.williamyan.com, www.streetetiquette.com, www.cultureshoq.com.